The food industry is poised for disruption. As with other disruptive trends, technology is a key driver of this potential change thanks to rapid developments in alternative proteins or plant-based foods. However, changing consumer preferences are also accelerating demand for alternative food options, thanks to growing concerns about the health consequences of eating too much meat, its impact on climate change and the environment, and the long-term sustainability of consuming meat.
These twin drivers suggest profound change for the food industry over the next decade is almost inevitable. And any areas of disruption naturally lead to investment opportunities. We explore the forces behind this new food revolution and investigate whether plant-based foods are finally becoming mainstream.