Almudena Mendaza Sanz has been appointed head of sales Iberia as part of Generali Investment Partners’ (GIP) strategy of expanding its distribution capabilities across the region.
She is also tasked with enhancing the firm’s multi-boutique strategy in Spain and Portugal.
Mendaza will officially join on 4 May and report to Tim Rainsford, chief executive and head of global sales at GIP.
She was most recently head of sales Iberia at Natixis Investment Managers and previously worked as head of sales Spain, Portugal and Andorra at Pioneer Investments.
Commenting on her appointment, Rainsford said: “Our growth plan is focused on the development of a global distribution platform supported by solid capabilities across sales and client service, key factors that allow us to offer a real client-centric approach.
“The appointment of Almudena is a strategic pillar to expand our presence and the level of service for our clients in Spain and Portugal. With her contribution we will be able to strengthen our plan, leveraging on the specialized and diversified investment capabilities offered by our multi-boutique platform, across equity, fixed income, liquid alternatives, multi-asset and real assets.”