Lyxor ETF has appointed Marcello Chelli as European Head of Distribution and Retail.
In this newly created role, Chelli will be tasked with promoting and expanding the use of ETFs among distributors and wealth professionals across Europe.
The role will also involve the creation of new vehicles to facilitate the distribution of ETFs to retail investors, across disciplines within Lyxor and Societe Generale.
Lyxor is seeking to increase its presence in the European ETF space through the planned acquisition of Commerzbank’s Comstage ETF range.
Chelli has more than 20 years’ experience in capital markets at Bank of America and Borsa Italiana and has been responsible for Lyxor ETF and asset distribution sales for Societe Generale in Italy.
Matthieu Mouly, chief client officer at Lyxor ETF, said: “Retail investors will be one of the key forces behind the continued growth of the ETF market in Europe in the coming years. It is important that we adapt to fully capture that trend.”